Overview
A global investigations & intelligence firm is currently seeking a marketing Specialist to join its New York team.
The firm is looking for a dynamic Marketing Specialist to join its marketing team. Reporting to the Chief Commercial Officer, the Marketing Specialist will play a key role in executing go-to-market strategies across print, digital, and event channels. This role combines creative copywriting with hands-on marketing execution, supporting campaigns that drive brand awareness, client acquisition, and engagement.
Key Responsibilities
Content Development:
- Write compelling copy for digital and print assets, including web pages, email campaigns, brochures, social media, and thought leadership pieces.
- Ensure messaging aligns with brand voice and go-to-market priorities
Campaign Support:
- Assist in planning and executing integrated marketing campaigns across sectors and services.
- Collaborate with sales and product teams to develop targeted content for pipeline acceleration.
Digital Marketing:
- Support website updates, SEO optimization, and social media engagement.
- Coordinate with design resources to produce visually impactful marketing materials.
Event & Conference Support:
- Manage logistics and marketing collateral for conferences, webinars, and client events.
- Develop pre- and post-event communication plans to maximize ROI.
General Marketing Activities:
- Maintain marketing calendars and ensure timely delivery of assets.
- Track campaign performance and assist with reporting and analytics.
Skills, Knowledge & Experience
- Education & Marketing Foundation: Bachelor’s degree in Marketing, Communications, or a related field, with 2+ years of hands-on marketing experience.
- Copywriting & Content Expertise: Strong copywriting skills with the ability to craft compelling messaging for both print and digital channels.
- Marketing Tools & Platforms: Familiarity with marketing automation tools, CRM systems, and social media platforms to support campaign execution and performance tracking.
- Project Management & Organization: Excellent organizational skills with the ability to manage multiple projects simultaneously in a fast-paced environment.
- Collaboration & Communication: Strong interpersonal skills and a proven ability to collaborate effectively across teams and departments.
- Creative Storytelling & Strategy: A creative storyteller who pairs innovative ideas with a strategic, results-driven mindset.
- Versatility & Execution: Comfortable shifting between content creation, campaign execution, and event coordination as business needs evolve.
- Attention to Detail & Proactivity: Detail-oriented, proactive, and passionate about driving measurable marketing results through thoughtful execution and continuous improvement.
Company Benefits
The firm offers a competitive benefits package including comprehensive medical coverage, parental leave and a generous PTO policy to support your well-being.
