Overview
A leading due diligence platform is seeking a Product Marketing Lead to join its London-based team.
With new regulations, rising compliance pressure and growing reputation risks, organisations everywhere are demanding smarter, faster ways to work. Customers worldwide from global law firms and private banks to universities and nonprofits rely on the firm to turn days of manual research into trusted insights, delivered in minutes.
Customers in a diverse range of industries, with particular growth in wealth management, financial services and supply chain onboarding. Demand accelerating beyond the UK headquarters, across multiple continents with new customers in the Middle East, Asia, and Oceania.
This isn’t just another job role; it’s an opportunity to shape the future of the due diligence industry with a market-leading product trusted by global organisations. Whether you’re in marketing, communications, sales, or finance, you’ll play a critical role in driving growth, building credibility, and defining how the firm connects the product to a rapidly evolving market.
The firm is scaling fast with more customers, more releases, and bigger regulatory and market challenges. Expectations are rising, due diligence now means real-time insight, delivered efficiently and with impact. You won’t just be executing campaigns, closing deals, or managing numbers, you’ll be influencing strategy, optimising processes, and helping position a brand that’s setting the new standard for trust and transparency.
The firm is now seeking an exceptional Product Marketing Lead to drive growth in both mid-market and enterprise segments within the rapidly expanding third party screening market. The firm’s AI-driven platform is uniquely positioned to address the complexities of the global enterprise governance, risk, and compliance market, which is valued at $43.65B today and is forecast to grow to $111.31B by 2032.
This role will be instrumental in positioning the firm as the definitive leader in due diligence, uncompromised. You’ll work closely with the product, marketing and sales teams to accelerate the market expansion.
Key Responsibilities
- Partner with Product Managers to translate complex AI capabilities into clear business benefits and value propositions for diverse personas
- Conduct customer & market research and competitive analysis to inform product & go-to-market strategies
- Develop competitive product positioning and messaging frameworks
- Develop and execute product launch campaigns and content for new features and capabilities including positioning frameworks, marketing campaigns& sales enablement material
- Create sales enablement materials for diverse markets and use cases including sales decks, battlecards, demo videos, training packs, ROI calculators, case studies and more
- Work with content function to develop landing pages, thought leadership, webinar and event content that showcases the platform’s capabilities and value proposition
- Build advocacy programs that leverage satisfied customers for marketing and sales activities
- Own the analyst relations programme building relationships with relevant firms to shape how they cover the firms, actively soliciting their market intelligence and feedback to inform product strategy, and working towards recognition in key Magic Quadrants and Market Guides
- Own & develop content for the community product room
- Develop customer advisory board initiatives to drive product feedback and market validation
Skills, Knowledge & Experience
- 7+ years of product marketing experience in B2B SaaS, preferably in RegTech, FinTech, or enterprise software
- Experience in compliance, risk management, legal technology, or adjacent markets strongly preferred
- Demonstrated success in developing go-to-market strategies for complex technology solutions
- Proven track record of marketing to both mid-market and enterprise segments, including experience with Account-Based Marketing (ABM) strategies and tools
- A team player who is able to work collaboratively across product, sales, marketing, and customer success teams
- A storyteller with exceptional written and verbal communication skills who is able to translate complex technical concepts into compelling business narratives
- A data-driven strategic thinker with strong execution capabilities
- Proficiency with marketing automation platforms, CRM systems, and sales enablement tools
- Preferred Qualifications
- Previous experience at a high-growth SaaS company that achieved significant scale
Desirable
- Previous experience at a high-growth SaaS company that achieved significant scale
Company Benefits
- You will own a meaningful part of the business through the employee shares & equity programme.
- Private health insurance
- Life Insurance
- Unlimited holidays – yes, it really is uncapped – take the time you need, when you need it.
- Everyone is learning, developing and challenging themselves so the firm has a £1k professional development fund per year if you want to learn new skills, even new things outside of work.